Been-Seen logo

articles

Please make this car

Please make this car....................(ford021cmain.jpg)

Yes, this is a plea. There aren't enough cars like this in the world. Please, Ford. You brought it into being – now follow through.

Please make this car....................(FORD-012Copen.jpg)

Ten years ago, the design team at Ford took a chance on a new concept car by asking furniture and interior designer Marc Newson to come up with an idea. This is what he created. The Ford 021C.

Please make this car....................(FORD-012Cdash.jpg)

Newson (who owns an Aston Martin DB4) named it after his favorite Pantone color, and wanted it to be 'light, likeable and fun' – a 'car' the way a child would draw it. To this end, he added some fantastic designs elements such as a pull-out trunk, wide-opening doors and swivel seats. 

Please make this car....................(Ford-021cbags.jpg)

Apparently, at its unveiling, it was almost universally mocked. Someone has suggested that it was brought out ten years too early. A small, affordable and fuel-efficient vehicle at a time when everyone was buying SUVs?

Please make this car....................(Ford-021Coutside.jpg)

We'll take you now, 021C. RM

Back to articles

  • Dan

    October 30, 2009

    It certainly looks a lot better than some of the current designs we’re being asked to buy into! 😉

    That said, the front end has a design only a mother could love. The ‘grill’ looks more like a vacuum cleaner attachment…

Any comments?