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It’s Tan-tastic !!


We are wondering. A website claiming to give users a tan through their computer screens has attracted more than a million hits. A sun tan while in the office? Sounds good to me., set up two months ago to promote the work of a skin cancer charity, initially promises to ensure sun-hungry Brits “look great in the office” by transmitting ultraviolet rays into their homes. But when users click to access a “free five-minute tan trial”, bars from a sun bed appear on the screen with a message warning “Don’t be fooled – UV Exposure Can Kill”. The site then goes on to warn the public of the threat posed by skin cancer, which kills an average of five Britons every day.


(Anderson Cooper had skin cancer removed)

Visitors to the site are also shown graphic images of the effects of the disease and are offered the opportunity to pass on the warnings by “hoaxing” a friend with a link to the spoof tanning service. The Nottingham-based Karen Clifford Skin Cancer Charity, known as Skcin, described the success of the site as phenomenal.


The charity was set up by relatives of Karen Clifford, who passed away on New Year’s Eve 2005 after a courageous battle against malignant melanoma. Her husband Richard, from Nottingham, said the spoof site was so convincing that he had even received a complaint about it from a member of the public.


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